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Video: Why Do Customers ENGAGE and CHANGE?

Change is hard! But customers don’t get results without it. So, we absolutely need an answer to this question → Why do some customers change their behavior?


If we can understand this then we are in reach of the most powerful leverage for driving retention. But, it seems like all our customers are so different, and there are just too many reasons why customers don’t change. Except, this is an illusion... ...because there are really just two fundamental reasons customers don’t change.


In this video...

• I teach the two reasons customers change

• I show you the simple practice that sets customers on the pathway to results.

• I reveal the THIRD LAW OF CUSTOMER RETENTION



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